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Designer: Nersi Nasseri
Creative Director and co-founder of SENTIENT, Nersi Nasseri is a designer whose work bridges sculpture and function. Over a three-decade career, he has collaborated with renowned design houses such as Porsche, Cartier, Fendi, Saks Fifth Avenue, and Movado—shaping a distinct vision recognized globally.
A graduate of Pratt Institute with a Master of Industrial Design, Nasseri founded SENTIENT in 2012, establishing its Brooklyn studio and workshop as a space where furniture becomes functional art. Pieces like the Rivulet Table, Wave Chaise Lounge, and Sapience Chair explore organic form, craftsmanship, and restraint.
As curator of the SENTIENT Gallery, Nasseri presents works that defy convention—featured in design fairs and galleries across North America, Europe, and the Middle East. His practice continues to shape a poetic, sculptural language in contemporary design.
Author: Alireza Yavari
The co-founder and CEO of SENTIENT, bringing together a lifelong passion for art, design, and business. With decades of experience as a multidisciplinary designer and strategic leader, he blends product innovation, digital experiences, and immersive real-world interactions into a unified creative vision.
Before becoming CEO, Alireza served as SENTIENT’s Chief Brand Officer, where he was instrumental in shaping the brand’s identity and guiding its creative direction. His background bridges scientific thinking and artistic expression, allowing him to approach complex design challenges with both analytical precision and imaginative insight.
Alongside his creative expertise, Alireza has deep experience in business strategy, team building, and organizational leadership. He has led diverse teams to deliver outstanding results. Under his leadership, SENTIENT has become a brand known for aesthetic sophistication, thoughtful innovation, and an enduring commitment to excellence.
